Every online store needs a professional email address. Not just for appearances — but because [email protected] gets flagged as spam more often, looks less legitimate to suppliers, and undermines the brand you're trying to build.
Step 1: Own Your Domain
Before you can have [email protected], you need to own yourstore.com. If you don't already, register it at Namecheap, GoDaddy, or Cloudflare Registrar. Domains cost $10-15/year.
Step 2: Choose an Email Host
Your domain registrar might offer email hosting, but it's often overpriced or unreliable. Dedicated email hosts like Branded Inbox give you better deliverability and more control for less money.
Step 3: Sign Up and Enter Your Domain
Create a Branded Inbox account, select your plan (Essential starts at $1/month), and enter your domain name. You'll receive an email with your MX record values.
Step 4: Update Your DNS Records
Log in to your domain registrar and navigate to DNS settings. Add the MX records provided in your welcome email. This tells the internet where to deliver mail for your domain.
Not sure how? Our MX records guide covers every major registrar step by step.
Step 5: Create Your Mailboxes
Decide on your email addresses. Common choices for stores:
[email protected]— general contact[email protected]— customer service[email protected]— transactional email
Step 6: Connect to Your Preferred App
Use our webmail, or connect via IMAP/SMTP to Gmail, Outlook, or Apple Mail. Most people set it up in Gmail so they can manage everything in one place.